SPOTTED: H&M Gets Blogged

So you've all heard about designer collaborations, where some major heavyweights team up with some fast fash retailers and come up with low-priced versions of their normally high-priced designs. So H&M, the brand that started it all is taking it one step further. This time they've teamed up with a blogger. No we may not know her, but apparently she's insanely popular in Sweden (where she's from and where H&M hails--makes sense). Like all bloggers, she seems to have a pretty intense sense of style that pretty soon all of us are going to be able to buy--not too bad. Love the bold prints and that European aesthetic that looks just about awesome.

(photo: courtesy of h&m)